Sensory analysis, also referred to as organoleptic evaluation, is a scientific method that provides objective information on how products are experienced by the consumer. It can be used to assess food and beverage beyond regulatory requirements or general safety and quality concerns, using the senses and statistical analysis to record insights. This method of testing evaluates the entire sensory experience of edible products – appearance, aroma, taste, and texture – in an objective, systematic manner.
F & A has strategic tie up with reputed testing agencies for doing the sensory analysis for the food products they manufacture